Auxa Retail

Project Overview:

Auxa Retail is an e-commerce store specialising in lifestyle products. They faced challenges in generating consistent online sales and brand awareness. Our goal was to utilise Google Ads to increase website traffic, conversions, and ultimately, sales.

  • Shopping Campaigns: Launched targeted campaigns for trending products to capture relevant search traffic.
  • Search Network with Audience Targeting: Created search ads focusing on high-volume keywords, attracting qualified traffic with purchase intent.
  • Display Network Remarketing: Retargeted website visitors who previously showed interest, encouraging them to complete purchases.
  • Performance Max Campaigns (Optional): (Consider including this if it was used) Leveraged Google’s automation to optimise ad placement across various networks, maximising reach and conversions.

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